Starbucks Corporation is an American multinational chain of coffeehouses and roastery reserves headquartered in Seattle, Washington. It was founded in 1971 by Jerry Baldwin, Zev Siegl, and Gordon Bowker at Seattle's Pike Place Market initially as a coffee bean wholesaler. Starbucks transformed American coffee culture from a cheap, forgettable product to a premium experience.

Understanding the Context

Howard Schultz was inspired by Italian coffee bars to create a "third place" between home ... About Us Our Company Our Coffee About Starbucks Starbucks Archive Investor Relations Customer Service Contact Us Starbucks’ 2026 summer menu features tropical drinks and horchata-inspired beverages, highlighting the brand’s shift toward lighter, customizable options beyond coffee.